TOMORROW: Coca Cola Christmas Truck set to visit Taunton

CHRISTMAS is kicking off early in Taunton this year as the iconic Coca Cola is set to visit town tomorrow. This year’s route for the Coca Cola Christmas Truck Tour features Taunton as one of its earlier stops. The bright red lorry, as seen in the company’s Christmas TV ads, tours the country each year handing out free drinks and offering the chance for a selfie.

It is set to visit Asda in Taunton tomorrow (Tuesday, November 19) from noon until 7pm. This year the drinks giant has announced a partnership with Crisis – the national homelessness charity. Coca Cola will donate 10p for each can recycled by visitors at the trust tour.

Kris Robbens, marketing director at Coca-Cola Great Britain and Ireland, said: “Christmas is all about sharing special moments with friends and loved ones and we’re looking forward to spreading the festive cheer across Great Britain again this year with our iconic Coca-Cola Christmas Truck Tour. “While Christmas is a moment of celebration, it’s also incredibly important to remember those that need support throughout the season. So, we’re really pleased to partner with Crisis and whilst guests at the tour enjoy a refreshing Coca-Cola zero sugar, when they recycle their can, they’ll be helping to support an amazing charity.”

CHRISTMAS: The truck in Taunton last year The partnership not only aims to help the charity, but also encourage recycling as part of Coca Cola’s World Without Waste goal to help collect and recycle a bottle or can for each one sold by 2025 in Western Europe.

Jon Sparkes, chief executive at Crisis, said: “Everyone in our society should have a safe and secure home. “But right now, many people are denied this basic human need. “None of us should be facing the prospect of a Christmas without a home.

“We know that ending homelessness is absolutely possible.

“We’re delighted to be working with Coca-Cola throughout its iconic Christmas Truck Tour and receiving a donation that will help us to continue to be there for the people that need us, both at Christmas and all year round.”

Other South West locations for the Coca Cola Truck include Cribbs Causeway in Bristol on Friday November 22 and Saturday 23 from noon until 7pm.

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